Author: dannystewart99

06/25/2016                           LOCALPIZZA0622               Stewart

 

Local Food Staple: Shakespeare’s Business is Booming

 

ANCHOR INTRO

Fresh and Local ingredients have kept business booming for Shakespeare’s Pizza. Employees and customers alike believe that the pizza joint is a food staple in Columbia. Danny Stewart tells us why this pie is popping.

 

LOCALPIZZA0622                              TRT: 2:30    SOC: Danny Stewart

 

Location Super: Columbia, MO

 

 

College students and regular pizza goers have high-praises for Shakespeare’s Pizza temporarily on Eighth Street.

Manager Toby Epstein believes that their recipes have kept customers coming back for all these years.

 

TOBY                         TRT :08                                   OC: “recipe pretty religiously.”

 

“We established a recipe early on in our business and we’ve stuck to that recipe pretty religiously.”
Since 1973, Shakespeare’s has stuck to their great recipes and it has been dishing out what some call Columbia’s best pizza.

The recipes have been kept consistent and Epstein is a great advocate for them.

TOBY                          TRT :14                                               OC: “in our product.”

 

“The central part of the recipes has been the same. So, at all of our locations and in our frozen pizza department, everything is made the exact same way and so that’s how we keep a consistency in our product.”

Of course it is the ingredients in these recipes that make the pizza so delicious.

Epstein advertises that Shakespeare’s only includes local and fresh ingredients in their pizzas.

TOBY                          TRT :15                                               OC: “made by us.”

 

“What does make our pizza good is the quality of the ingredients. The fact that we don’t have anything frozen, we prep everything ourselves. We shred our own cheese, we make our own sauce, everything is made by us.”

 

Shakespeare’s must cater to a large audience in Columbia.

Student Todd Rogers believes Shakespeare’s fits into his appetite.

TODD              TRT :11                                               OC: “resonate with me.”

 

“When I first moved to Columbia, I’m originally from Chicago, I wanted a place that was good, that was tasty, that was cheap and Shakespeare’s does resonate with me.”

 

Speaking of Chicago: Epstein has an answer about his competitors in relation to “the best pizza”.

TOBY              TRT :10                                               OC: “competition with ourselves.”

“We don’t really try to make that argument. But, there’s lots of great pizzas out there, there’s lots of great businesses out there and we firmly believe we’re only in competition with ourselves.”

STANDARD OUTCUE (SOC):

 

Shakespeare’s may be a college town pizza place but it has left its mark in the hearts of many.

 

Reporting for J2150, this is Danny Stewart.

 

ANCHOR TAG

The employees and the customers sure do keep the restaurant going strong. To find out more or order a pizza, you can go to shakespeares.com

I did post this audio postcard here earlier this week. It is an interview with a local chef and how he feels about his food. He was very excited to talk to me and in terms of an interview, he did well. But, if I could do it over, there are some things I would change about this.

In the editing room, there are some obvious things I’d like to change. At the very beginning after the introduction of my interviewee, there’s an awkward pause in my interview tracks. There’s still ambient sound going on, but as a listener, it feels as if I’d just been taken completely out of the interview. I bring it back a little bit, but the beginning is a very bad time to have a mistake like that. In terms of editing, that’s a mistake I’d fix. If that pause weren’t there, I think it’d make the entire thing better.

In terms of recording the interview, there are a few things I could’ve done differently. First thing I’d do is lower the mic intake volume. You can definitely hear that soft “pfft” sound throughout the interview. That’s an easy fix and a lesson I’ve learned while doing audio interviews. I think I’ve also learned how to become a better interviewer during this stretch in audio. Working with a high powered microphone that catches a lot of sound, I’ve learned to speak without speaking and allow the interviewee to run the interview themselves. With making the right facial expressions, the person can read me and they can continue talking about what they believe is interesting. It makes for a great interview.

I’ve really enjoyed my experience in audio reporting. I’ve already learned how to be a better reporter and how to ask the right questions. Audio is a key piece in reporting. It must be taken seriously. It has the potential to make or break an entire story. From what I’ve learned, audio can put people places. If you let people know that they are listening to an interview, the magic of audio is lost. The listener must not know they are listening to an interview and that is the point to audio interviews. I’m very glad I had the chance to learn the basic ways of audio interviews. I’m excited to take what I’ve learned out into the field with me.